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University of Barcelona, Spain

Faculty of Economics and Business

Assoc. Prof. Montserrat Pareja-Eastaway


The Universitat de Barcelona (UB) was founded in 1450. Today it boasts of a student body of 87.486 and a research staff of 5.247 members. Degrees are offered in 73 different areas of teaching with numerous postgraduate and doctorate programs as well as continuing education courses. The Universitat de Barcelona (UB) is the largest of the six universities in Barcelona and of the ten in Catalonia. The UB is ranked the first Spanish university, and the twenty third European institution in scientific quality and productivity. The UB manages in average 150 European projects per year, for an amount of about 8,6 million Euro a year.


Scientific team

Participation in European/FP and other related projects


Pareja-Eastaway has participated in three projects funded by different Framework Programs of the European Union as principal investigator of the Spanish team and will be leading a fourth one from February 2019 on:


SOCOHO ‘The Importance of housing systems in safeguarding social cohesion’ (2000-2003);


RESTATE ‘Restructuring Large-scale Housing Estates in European Cities: Good Practices and New Visions for Sustainable Neighborhoods and Cities’ (2003-2006)


ACRE ‘Accommodating Creative Knowledge - Competitiveness of European Metropolitan Regions Within the Enlarged Union’ (2007-2010).


CICERONE ‘Creative Industries Cultural Economy Production Network’ (2019-2022)

Main tasks and interest in this project

  • Responsible for research activities and contribution to WP1, WP2, WP 3

  • Contributions to dissemination (WP4) and management WP5

  • In charge for the Spanish case study

Case Study 11: Art Nouveau Barcelona (Spain). This looks at the very popular tourist destinations associated with the distinctive modernist architectural traditions of Barcelona, including Gaudi and the Art Nouveau movement. It is focused on a major city where there has been a strong reaction to over-touristification.

Partner: UB

Case study: Art Nouveau

Montserrat Pareja-Eastaway, (F) Ph.D. in Applied Economics from the Universitat Autònoma de Barcelona, is Associate Professor of the Department of Economics at the University of Barcelona. Since 1992, professor Pareja-Eastaway devotes her research to the analysis of urban problems and in particular, its impact on social, cultural and economic aspects. Multidisciplinary and comparative analyses are constant in her career together with her participation in professional projects in collaboration with public and / or private bodies, beyond academic research. Montserrat Pareja-Eastaway coordinated the multidisciplinary Research Group on ‘Creativity, Innovation and Urban Transformation’ (2009-2017). Since 2000 Montserrat Pareja-Eastaway is a member of the Coordination Committee of the European Network European Network for Housing and Urban Research (ENHR). In 2000 she created the working group ‘Housing and Urban Sustainability’ and is its coordinator until today. Since 2010 she is the Vice-Chair of this network. She is one of the coordinators of the Barcelona Chapter of the network Research Group on Collaborative Spaces (RGCS). She is a member of the Housing Chair Board at the University Rovira i Virgili, Tarragona. Since 2013, she is the coleader together of the Barcelona week of the International Summer School ‘Management of creativity in an innovation society. Barcelona-Montreal’ organized by HEC- Montreal and the University of Barcelona, currently in its 11th edition (June-July 2019). She is also the leader together with professor Giampaolo Nuvolati of the International Summer School ‘Attractive Cities: Successes and Conflicts’ organised by the University of Biccoca- Milano and the University of Barcelona, currently at its fifth edition (June 2019). She has been the co-director of the3rd, 4th and 5th edition of the International Seminar ‘Creative Cities’ organized by the KREANTA Foundation. In September 2016, Dr. Pareja-Eastaway became the Director of the Official Master on Cultural Management at the Faculty of Economics and Business, University of Barcelona.

Montserrat Pareja Eastaway

Director Master Cultural Management  

GRC Creativity, innovation and urban transformation
Faculty of Economics and Business

Department of Economics

University of Barcelona
Avinguda Diagonal, 696. 4th floor, office 430
08034 Barcelona (Spain)

Telf. + 34 93 402 18 66
Fax. + 34 93 402 45 87
Mobile: 667 401 576 

ORCID 0000-0002-4031-0949

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Lluís Bonet Agustí, (M). Born in 1959. Professor at the Department of Economics and Director of the Cultural Management Program of the University of Barcelona. Senior researcher at Kunnskapsverket (Norwegian National Research center for cultural industries). He has been research fellow at the MIT and the University of Montpelier and invited lecturer in over 40 different countries. Winner of the CAC Research Prize, he has been President of the Jury of the Cultural Policy Research Award and jury member of many other research prizes. Former president of the European Network on Cultural Management and Policy (ENCATC), vice-president of the Association of Arts Administration Educators and Abacus Cooperative, and board member of the Association of Cultural Economics International. He has published books and articles in cultural policies, cultural management and cultural economics and statistics. He has lead or participate in many competitive research projects such EULAC Focus (H2020), BeSpectACTive! (Creative Europe), Cultural Base (H2020), or Investigating cultural sustainability (COST-IS1007), and has serves as expert facilitator of the EU Cultural Diplomacy platform.

Montse Simó Solsona holds a PhD in Sociology and she is specialized in evaluation of urban and social policies and social research techniques. She has been involved in different European research projects dealing these topics. Since 2018, she is lecturer in the department of Sociology at the University of Barcelona, where she has taught subjects linked to methodology and applied social techniques, urban regeneration and sociology of organizations. She is currently coordinator of the Research Committee of Methods of the Catalan Sociology Association (ACS) for the period 2016-2020. She is also one of the coordinatiors (jointly with Montserrat Pareja) of the International Summer School ‘Attractive Cities: Successes and Conflicts’ organised by the University of Biccoca- Milano and the University of Barcelona, currently at its fifth edition (July 2019).

Danielle Bishop, MPhil in Modern Languages (University of Oxford) and Master in Cultural Management (University of Barcelona) is a Junior Researcher in the Faculty of Economics and Business at the University of Barcelona. As a former Fulbright scholar (2011-12), community engagement coordinator, and cultural manager, Bishop seeks to apply her research on gender, race, community, creative cities, and cultural tourism to the empowerment of disadvantaged and multicultural communities. Her most recent Master's thesis explored perceptions of gentrification in Barcelona and Detroit, as well as the process' effects on cultural identity.

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